Who We Are

Kin is passionate about helping people on their journey home via engaging, top-quality content. We value creativity, generosity, and integrity in everything we do.

Meet the Leadership

Michael Wayne

Michael Wayne

Co-Founder & CEO

More Details

Mr. Michael Wayne is a Co-Founder and serves as the Chief Executive Officer & Board Member for Kin Community. As Co-Founder and CEO of Kin Community, Michael Wayne heads the global leader in women's lifestyle content and community. Kin Community, the #1 multi-platform network for women, brings together the world's best lifestyle creators to deliver high-quality, female-focused video content across lifestyle verticals including food, fashion, beauty, DIY, home, wellness and entertainment. In addition, Kin Community incubates new online video talent and produces custom content programs with major brand advertisers. Before founding Kin Community, Michael served as Vice President of Strategic Alliances for Sony Pictures. Prior to joining Sony, Michael served as Vice President, Business Development for Launch Media. He was part of the core team that grew the online music media company from start-up through IPO and ultimately to its acquisition by Yahoo! Prior to Launch, he was a Marketing Manager for The ABC Television Network. In 1995, he started his career as an entrepreneur in Prague, Czech Republic, where he founded Velvet Magazine, the first English-language city magazine in Central & Eastern Europe. During his time at Kin Community, Michael has lectured at the S.I. Newhouse School of Public Communication at Syracuse University, USC Annenberg School for Communication & Journalism and UCLA Anderson School of Business. He has been featured in numerous publications including Business Week, The Wall Street Journal and The New York Times.

Tejal Ajmera

Tejal Ajmera

VP, Finance

More Details

Ms. Tejal Ajmera serves as Vice President of Finance for Kin Community. Tejal is responsible for overseeing the company's Finance and HR departments which includes the company’s financial statements, budgets, forecasts, cash-flow, and company policies. In addition she spearheads the company's annual strategic planning process. Prior to joining Kin Community in 2014, Tejal was in the TV Finance group at NBC/Universal and managed scheduling and post-production finance for annual budgets of over $1 billion. Tejal has held senior finance roles in different industries including electronics manufacturing, board game manufacturing and distribution, music distribution, and women's lifestyle (Avon).

Gwen Miller

Gwen Miller

VP, Audience & Platforms

More Details

Gwen Miller is the Vice President of Audience & Platforms for Kin Community. Gwen is tasked with developing a culture of data-driven strategy at Kin, building an O&O brand presence for Kin on and off social platforms, and deploying her team’s platform expertise across all company initiatives. Previously, Gwen was Director of Audience Development for ICON, a lifestyle digital joint venture between production company Endemol Shine and digital video entrepreneur Michelle Phan. At ICON, Gwen was responsible for using data to develop strategies that created the most satisfying experience for existing audiences, while also increasing reach with new audiences and, in the process, honed her deep knowledge of digital video best practices. Other past roles for Miller include Discovery Networks, Cesar Millan, Inc., and a variety of other entertainment companies in the Los Angeles area. Gwen’s areas of strategic interest include audience growth, content strategy, platform best practices, paid marketing ninja tricks, and seeing how many books it's feasible to read in one year (at last count: 200+).

Rina Yano

Rina Yano

VP, General Counsel

More Details

Rina Yano is Senior Counsel for Kin Community.  As the sole in house attorney for Kin, Rina handles legal and business affairs for Kin, including drafting and negotiating production related agreements, distribution agreements, talent agreements, marketing and advertising agreements, overseeing clearance, handling all legal aspects of sweepstakes and contests, privacy issues, FTC compliance, employment matters, corporate governance and intellectual property matters.  Prior to joining Kin in 2017, Rina worked at The Wonderful Company (TWC) for 11 years and primarily handled marketing, advertising and television commercial production matters.  Rina was the main attorney to handle the legal aspects of POM Wonderful's strategic partnership with American Ninja Warrior and she drafted and negotiated talent  and production agreements for Wonderful Pistachios' "Get Crackin'" campaign.   Prior to working at TWC, Rina served as in house counsel for Warner Bros. and Sony Pictures.

Katrina Frank

Katrina Frank

VP, Branded Integrations

More Details

As Vice President of Branded Integrations for Kin, Katrina Frank is responsible for both sales support and post-sale execution. She oversees the Client Services, Integration Marketing and Brand Content Production teams across the company.  Katrina comes to Kin with a combination of both client and agency experience, with the bulk of her career focused on brand strategy and development and branded integrations. Prior to joining Kin in December of 2016, Katrina spent 9 years at Starcom Mediavest Group on their branded content teams, Pixel and LiquidThread, leading cross-platform, media-based experiences for clients including Kellogg’s, Beam Suntory, Mars Chocolates, BlackBerry and US Cellular.

Beth Le Manach

Beth Le Manach

VP, Programming

More Details

Ms. Manach serves as the Vice President of Programming for Kin Community. As Vice President, Programming & Production at Kin Community, Beth Le Manach is responsible for overseeing the original programming strategy and execution for Kin Community's owned properties.  Beth was instrumental in creating the vision for Kin Community. She is also the host of her own channel, "Entertaining with Beth," which is one of the top growing channels in the Kin Community network. Prior to joining Kin Community in 2009, Beth was the beauty and fashion producer for HoneyShed.com, an online video website specializing in e-commerce.  Beth also served as the Development Executive and Supervising Producer for Homerun Entertainment where she developed and pitched show ideas to major cable networks and managed several series in production.  

Rick Matthews

Rick Matthews

VP, International

More Details

Mr. Richard Matthews serves as Vice President, International at Kin Community. He is responsible for leading the strategic growth of Kin Canada by driving new business partnerships, providing high-quality partner management and growing the company's audience in Canada. He also works closely with Corus Entertainment's Client Marketing group to develop and facilitate highly-successful multi-platform brand campaigns.  He also oversees Kin Australia and the growth in that market.  Prior to joining Kin Community in 2014, Rick was the Executive Producer of Steven and Chris, one of Canada's most popular lifestyle TV shows.